Success Story
ANA Cyber Forensic
Marketing
HBS Solutions, a growing energy audit company, faced multiple operational challenges due to manual and inconsistent processes. From inefficient scheduling to complex, error-prone calculations, these issues hampered productivity, increased costs, and affected audit accuracy. Technokeens partnered with HBS Solutions to develop a custom software solution that automated and streamlined the entire audit workflow, improving efficiency, reliability, and customer satisfaction.
The Challenge
The Challenge
ANA Cyber Forensic, a globally recognized provider of cybersecurity services, faced significant issues with their previous website:
- Outdated Design: The website was described as outdated, boring, and unengaging, failing to reflect the company’s rapid growth and innovation in the cybersecurity industry.
- Poor User Experience: The website was not user-friendly, with confusing navigation and an old grid structure that made the site feel outdated and difficult to use.
- Inconsistent Brand Representation: Despite ANA Cyber’s strong reputation, the website did not properly showcase the services they offered, nor did it match their strong brand identity.
Solution
The Solution
To address these issues, we developed a comprehensive User Experience Strategy and redesigned the website with the following key features:
- User-Centered Design: We focused on making the site intuitive and easy to navigate, allowing visitors to find the information they needed with minimal clicks.
- Main Call to Action (CTA): A strategically placed CTA across the site encouraged users to explore the projects section, showcasing ANA Cyber Forensic’s services in action and driving engagement.
- Modern Design Approach: We implemented a clean, modern, minimalistic look with a flat, brutalist style layout. This design refresh was paired with impactful imagery to match ANA Cyber’s innovative brand identity.
- Custom Functionality: A custom scrolling feature on the services family page allowed images to remain sticky while the list of services scrolled beside them, providing a dynamic and interactive user experience.
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Challenges
- Inefficient Scheduling of Audits
The audit scheduling process was entirely manual, requiring significant time and coordination. Frequent delays and rescheduling negatively impacted productivity and customer experience. - Inconsistent Calculation Templates
Energy Conservation Measure (ECM) calculations were done using various Excel sheets without a standard template. Different employees used customized formats, leading to data inconsistency and frequent errors. - Complex, Error-Prone Calculations
Each ECM involved unique formulas. Manual calculations in Excel were complex and highly susceptible to human error, risking the quality and reliability of audit results. - High Operational Costs
Manual processes for scheduling, calculations, and data management demanded more manpower and oversight, increasing overall operational costs and lowering efficiency. - Manual Utility Coordination
Communication and report submissions to utility companies were handled manually, slowing down approvals and creating additional administrative burdens. - Data Management Challenges
With no centralized system, managing the growing volume of audit data—photos, unit details, and project files—was difficult. This resulted in version control issues, data loss risks, and inefficiencies in data retrieval.
Solution
Technokeens delivered a custom cloud-based software solution hosted on AWS, designed to automate and optimize every aspect of the energy audit workflow.
- Custom Software Development on AWS
A scalable and secure cloud infrastructure ensures high performance, data protection, and flexibility for future expansion. - Role-Based Secure Logins
The system features role-based access controls, allowing administrators to assign permissions based on user roles, enhancing security and operational clarity. - Centralized Data Management
All audit-related data—unit details, photos, site notes—are stored in a centralized, structured database, enabling easy access, better version control, and reduced data loss risks. - Automated ECM Calculations
Manual Excel-based ECM calculations were replaced with automated backend logic. This not only reduced human errors but also improved the accuracy and reliability of audit outputs. - Standardized Templates
Built-in ECM templates ensure standardized, uniform calculations across all audits, eliminating inconsistencies and simplifying internal reviews and audits. - Automated Report Generation and Utility Submission
Audit reports are automatically generated and can be submitted directly to utility companies via email, streamlining communications and saving time. - Mobile Application for Field Engineers
Technokeens also developed a mobile companion app. Engineers on-site can now view project details, perform calculations, upload photos, and submit reports in real-time, improving field efficiency and data accuracy.
#1 Assemble the right team
We handle all aspects of vetting and choosing the right team that you don't have the time, expertise, or desire to do.
#2 Sprint planning
Sprint roadmap is a collective planning effort. Team members collaborate to clarify items and ensure shared understanding.
#3 Tech architecture
We break monolithic apps into microservices. Decoupling the code allows teams to move faster and more independently
#4 Standups & weekly demos
Standups, weekly demos, and weekly reviews make sure everyone is on the same page and can raise their concerns.
#5 Code reviews
Code reviews before release help detect issues like memory leaks, file leaks, performance signs, and general bad smells
#6 Iterative delivery
We divide the implementation process into several checkpoints rather than a single deadline.
Impact
Key Highlights
- Improved User Engagement: The redesigned site is now engaging, with a clear structure and intuitive navigation, leading to a better user experience and increased interaction.
- Enhanced Brand Representation: The modern, sleek design successfully showcases ANA Cyber Forensic’s strong brand identity and expertise in the cybersecurity industry.
- Efficient User Journey: The improved navigation and clear CTAs lead visitors effortlessly through the site, guiding them towards discovering more about the services and capabilities of ANA Cyber.
- Increased Visibility: The refreshed, visually appealing design has resulted in greater engagement from potential clients, driving more visitors into the sales funnel.
- Scalable and Mobile-Friendly: The site was tested across devices and browsers to ensure optimal performance, making it accessible and responsive for all users.
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